Why Deal?
Most tools show you where your revenue is today. Deal shows you how it got there, so you can see what's to change before the quarter ends.
The problem with today's tools
Your CRM overwrites the past
Every stage move, close-date push and amount change replaces the last one. The story of how you got here is gone.
Your history is spread across tools
Calls live in one place, emails in another, invoices in a third. No one sees the whole deal.
Your AI only sees today
Claude and ChatGPT can read your CRM, but not what it said last month. Deal gives them the history.
How Deal compares
| Deal | CRM field history | BI dashboards | Clari or Gong | |
|---|---|---|---|---|
| Records every change, with a timestamp | ✓ | Partly | — | Partly |
| Covers CRM, email, calls, marketing, support and billing | ✓ | — | Partly | Partly |
| Matches people and companies across tools | ✓ | — | — | — |
| Pulls in the history you already have | ✓ | — | Partly | — |
| Your AI can ask it questions directly | ✓ | — | — | Partly |
| Agents that watch for risk around the clock | ✓ | — | — | Partly |
| A named Revenue Engineer does the work | ✓ | — | — | — |
| Live in your first week | ✓ | ✓ | — | — |
Deal works alongside your CRM and the tools you already use. It doesn't replace them.
Questions
We already have Gong (or Clari). Why do we need Deal?
Gong and Clari only give you part of a picture. Deal is a full context memory layer underneath them both, pulling data from CRM, email, calls, marketing, support, and billing systems.
Why not build this ourselves on our data warehouse?
Teams that try typically spend quarters on pipelines and dashboards and still end up with snapshots rather than a change-by-change record. Deal is live in your first week, with setup done by our team and your existing CRM history pulled in, and comes with agents and a named engineer a warehouse project doesn't include. The 30-day revenue evaluation lets you compare the two paths on evidence.
See where your pipeline really went.
Apply for a 30-day revenue evaluation. We'll do the heavy lifting.